Why Merino is a Superior Choice?

MERINO WOOL COLLECTION

Merino wool is celebrated for its unmatched natural properties, offering a perfect balance of performance, comfort, and sustainability.

Whether you’re navigating winter’s chill or seeking year-round versatility, Colorful Standard’s merino collection, made from 100% recycled materials, showcases the best of this remarkable fiber.

Discover our curated selection of Oeko-tex certified merino wool accessories and clothing, and learn why merino stands out compared to traditional wool and synthetic materials.

Natural Properties of Merino Wool

Temperature Regulation
Merino wool is nature’s own thermostat. Unlike regular wool, it provides excellent insulation in cold weather and remains breathable in warmer conditions. Its fibers trap heat when it’s cold and release it as the temperature rises, making it suitable for any season.

Moisture-Wicking and Odor Resistance
Merino can intelligently absorb up to 30% of its weight in moisture without feeling damp, keeping your skin dry. Its natural antibacterial properties prevent odor build-up, making it perfect for everyday wear or active lifestyles. It gradually evaporates moisture from the material and odor molecules are released upon washing.

Lightweight and Soft
Unlike traditional wool, merino fibers are finer, resulting in a softer itch-free texture. This makes it ideal for winter accessories like scarves and hats that are worn close to skin. Merino wool is also suitable for people with sensitive skin.

Durability and Longevity
Merino wool is incredibly resilient. Its elasticity allows it to retain shape over time, even with frequent use, ensuring a lasting quality. Colorful Standard uses long-lasting environmentally friendly dyes, that will not fade over time.

Sustainability and Biodegradability
Colorful Standard uses recycled merino fibers of wool sweaters, certified by the Global Recycled Standard (GRS). Recycling reducing waste and conserves resources. As a natural fiber, merino wool is biodegradable, leaving a smaller ecological footprint compared to synthetic materials.

Merino wool sweaters

Like the sweater your grandma knitted, but cooler!

Colorful Standard merino wool crews, turtlenecks and half zips are perfect for layering in winter. Their breathable yet insulating design keeps you warm without overheating.

Available in timeless unisex styles and vibrant colors, these sweaters combine practicality with elegance.

Pre-washed so no shrinkage surprises when washed. Oeko-Tex and GRS Certified.

Pair with Steamery Delicate Laundry Detergent for long lasting new look.
A mild detergent made to effectively clean and nourish delicate materials such as wool. The natural ingredients Lanolin and silk oil rehydrates the fibers in any type of natural material and prolongs their lifespan.

Recycled merino wool hats

Ideal for keeping your head cozy during cold months, these hats offer a snug fit and moisture-wicking properties, ensuring comfort throughout the day. The recycled material adds an eco-friendly edge to your winter wardrobe.

And matching extra-soft merino scarves

Soft and lightweight, Colorful Standard’s scarves are both stylish and functional. Whether draped casually or wrapped tightly, they provide warmth without bulk, making them a versatile accessory for any outfit.