Deus ex Machina roared into Australia’s cultural consciousness in 2006, with some neatly customised motorcycles and a quaint notion that doing something is more fun than just owning something. Deus is a step bigger than a brand: it’s a culture. It’s philosophy recalls an era before the various pursuits of fun – motorcycle, surf, skateboard – were marketed into fundamentalist factions. Their hats, men’s clothing and other accessories have become a status symbol amongst extreme sport enthusiasts.

Deus ex Machina roared into Australia’s cultural consciousness in 2006, with some neatly customised motorcycles and a quaint notion that doing something is more fun than just owning something. Deus is a step bigger than a brand: it’s a culture. It’s philosophy recalls an era before the various pursuits of fun – motorcycle, surf, skateboard – were marketed into fundamentalist factions. Their hats, men’s clothing and other accessories have become a status symbol amongst extreme sport enthusiasts.

Deus ex Machina roared into Australia’s cultural consciousness in 2006, with some neatly customised motorcycles and a quaint notion that doing something is more fun than just owning something. Deus is a step bigger than a brand: it’s a culture. It’s philosophy recalls an era before the various pursuits of fun – motorcycle, surf, skateboard – were marketed into fundamentalist factions. Their hats, men’s clothing and other accessories have become a status symbol amongst extreme sport enthusiasts.

Deus ex Machina roared into Australia’s cultural consciousness in 2006, with some neatly customised motorcycles and a quaint notion that doing something is more fun than just owning something. Deus is a step bigger than a brand: it’s a culture. It’s philosophy recalls an era before the various pursuits of fun – motorcycle, surf, skateboard – were marketed into fundamentalist factions. Their hats, men’s clothing and other accessories have become a status symbol amongst extreme sport enthusiasts.

Deus ex Machina roared into Australia’s cultural consciousness in 2006, with some neatly customised motorcycles and a quaint notion that doing something is more fun than just owning something. Deus is a step bigger than a brand: it’s a culture. It’s philosophy recalls an era before the various pursuits of fun – motorcycle, surf, skateboard – were marketed into fundamentalist factions. Their hats, men’s clothing and other accessories have become a status symbol amongst extreme sport enthusiasts.

Deus ex Machina roared into Australia’s cultural consciousness in 2006, with some neatly customised motorcycles and a quaint notion that doing something is more fun than just owning something. Deus is a step bigger than a brand: it’s a culture. It’s philosophy recalls an era before the various pursuits of fun – motorcycle, surf, skateboard – were marketed into fundamentalist factions. Their hats, men’s clothing and other accessories have become a status symbol amongst extreme sport enthusiasts.

Deus ex Machina roared into Australia’s cultural consciousness in 2006, with some neatly customised motorcycles and a quaint notion that doing something is more fun than just owning something. Deus is a step bigger than a brand: it’s a culture. It’s philosophy recalls an era before the various pursuits of fun – motorcycle, surf, skateboard – were marketed into fundamentalist factions. Their hats, men’s clothing and other accessories have become a status symbol amongst extreme sport enthusiasts.

Deus ex Machina roared into Australia’s cultural consciousness in 2006, with some neatly customised motorcycles and a quaint notion that doing something is more fun than just owning something. Deus is a step bigger than a brand: it’s a culture. It’s philosophy recalls an era before the various pursuits of fun – motorcycle, surf, skateboard – were marketed into fundamentalist factions. Their hats, men’s clothing and other accessories have become a status symbol amongst extreme sport enthusiasts.

Most of us don’t have to get suited and booted to pay the bills anymore, which makes a clean graphic tee like the Ancient Tech Tee Rhodo all the more useful. Whether you’re hitting the boardroom or the dingy backroom of your favourite watering hole, stand out (but not too much) in an oversized future classic, constructed from heavy set 280gsm Cotton. Also available in colour vintage white.

Deus ex Machina roared into Australia’s cultural consciousness in 2006, with some neatly customised motorcycles and a quaint notion that doing something is more fun than just owning something. Deus is a step bigger than a brand: it’s a culture. It’s philosophy recalls an era before the various pursuits of fun – motorcycle, surf, skateboard – were marketed into fundamentalist factions. Their hats, men’s clothing and other accessories have become a status symbol amongst extreme sport enthusiasts.

After years of back and forth, Deus Ex Machina finally got Matt Willey, the world-renowned graphic designer, to cast his wares across a range. As obsessed with historical moto culture and intrinsic details as Deus is, Matt went deep into the archives of motor races past to garner inspiration for his range, and the result is an offering littered with master-stokes of strong concepts and deceptively simple design. The mantra was “It looks how it goes, it goes how it looks”. Every detail has been endlessly pondered and tweaked in the name of timeless style.

On the surface, the Milano Address Tee Anthracite is just a block colour tee with a number and very understated branding, but on closer inspection it’s so much more. The Milano Address Tee is a box fit tee, with front and back prints referencing timeless motor racing style, constructed from a blend of recycled and regular cotton.

Motor racing sure was more elegant before the energy drinks got involved, and the Parking Lot Tee Vintage White was made out of pining for those golden years. It’s a regular fit tee with 150gm Organic Combed Cotton Jersey Fabrication, and with a big, bold mixture of text and fine line illustration printed large on the front.

Deus ex Machina roared into Australia’s cultural consciousness in 2006, with some neatly customised motorcycles and a quaint notion that doing something is more fun than just owning something. Deus is a step bigger than a brand: it’s a culture. It’s philosophy recalls an era before the various pursuits of fun – motorcycle, surf, skateboard – were marketed into fundamentalist factions. Their hats, men’s clothing and other accessories have become a status symbol amongst extreme sport enthusiasts.

Deus ex Machina roared into Australia’s cultural consciousness in 2006, with some neatly customised motorcycles and a quaint notion that doing something is more fun than just owning something. Deus is a step bigger than a brand: it’s a culture. It’s philosophy recalls an era before the various pursuits of fun – motorcycle, surf, skateboard – were marketed into fundamentalist factions. Their hats, men’s clothing and other accessories have become a status symbol amongst extreme sport enthusiasts.

Deus ex Machina roared into Australia’s cultural consciousness in 2006, with some neatly customised motorcycles and a quaint notion that doing something is more fun than just owning something. Deus is a step bigger than a brand: it’s a culture. It’s philosophy recalls an era before the various pursuits of fun – motorcycle, surf, skateboard – were marketed into fundamentalist factions. Their hats, men’s clothing and other accessories have become a status symbol amongst extreme sport enthusiasts.

Deus ex Machina roared into Australia’s cultural consciousness in 2006, with some neatly customised motorcycles and a quaint notion that doing something is more fun than just owning something. Deus is a step bigger than a brand: it’s a culture. It’s philosophy recalls an era before the various pursuits of fun – motorcycle, surf, skateboard – were marketed into fundamentalist factions. Their hats, men’s clothing and other accessories have become a status symbol amongst extreme sport enthusiasts.